Communication through the right channel at the right time
Bring your customer communication into a connected workflow – combining the right channels, intelligent control, and full visibility into performance.
Benefits of Omnichannel
One connected flow across all channels
Precision
Reach the right audience with the right message. Through data-driven orchestration and audience targeting, communication remains relevant – every time.
Right channel selection
Use the right channel at the right moment. Combine digital and print to maximise reach, impact, and attention.
A connected experience
A consistent thread across all communication. Whether the message reaches the recipient via SMS, Kivra, or mail, it is experienced as one cohesive whole.
Automated workflows
Increase efficiency without losing control. Communication is automatically triggered based on data, rules, and behaviour.
Measurable impact
See what works. Insights into opens, responses, and usage enable optimisation of every delivery.
Scalability
Grow without limitations. Manage high volumes and multiple channels within a single structure – regardless of how your organisation evolves.
Leverage the strengths of each channel
Digital communication is effective for fast delivery, follow-up, and automation. It is particularly well-suited when you want to reach large audiences frequently and at a low cost. Printed communication has different strengths. It takes up more space in the recipient's everyday life, is often perceived as more personal, and typically achieves higher readership. It is especially effective when a message requires high credibility and extra attention. By combining these channels, you get the best of both worlds.
Omnichannel isn't about having more channels – it's about orchestrating them into an automated solution that influences behaviour and creates measurable results.
How to build an effective strategy
Many organisations today use multiple communication channels that are not connected. The result is fragmented workflows, unnecessary costs, and a customer experience that lacks consistency. At the same time, there is significant untapped potential in combining digital and physical communication. Digital channels are fast, cost-efficient, and easy to measure, while printed communication often generates higher attention and stronger impact. With a well-designed omnichannel strategy, you can combine the strengths of both. Centralise communication, tailor messages to individuals, and ensure that every message reaches its audience most effectively – regardless of channel.
How omnichannel works in practice
Reach your customers on their terms. A multichannel solution makes it possible to work data-driven with your communication. By segmenting audiences based on factors such as geography, purchasing behaviour, and digital activity, you can create more relevant and personalised messages.
At Multiply, we work with channels such as Kivra, SMS, physical mail, and email – all connected within a single, coordinated workflow. This enables you to:
Select the right channel based on recipient preferences
Ensure that communication is delivered and reaches its audience
Create a consistent experience across all touchpoints
Why Multiply?
Multiply delivers a complete solution where strategy, technology, and production work seamlessly together.
Strategic consulting on channel selection and target audiences
Production of digital and printed communication
Distribution and logistics
Ongoing analysis and optimization
Data reporting integrated into your systems
The result is greater control, reduced complexity, and a solution designed to perform over time.
Certified and Compliant
Your productions deserve certified sustainability
Nordic Swan EcolabelNordic Swan Ecolabel
FSC®FSC®
ClimateCalcClimateCalc
ISO 9001ISO 9001
ISO 14001ISO 14001
ISO 27001ISO 27001
CGP - Certified Graphic ProductionCGP
NPANPA
